Social Media Analyst

Overview

Here’s how the job details line up with your profile:

Position Overview: As an Online Entertainment Analyst with SEO expertise, you'll lead our digital growth efforts, shaping our online presence and influence. Your role involves using data insights and optimization techniques to enhance engagement across social media platforms. Responsibilities include monitoring social media performance, identifying trends, and implementing SEO strategies for improved content visibility. You'll collaborate closely with social media, content, and communication teams to provide data-driven recommendations and steer our digital strategy.

Responsibilities:

• Monitor and analyze the performance of the company’s social media channels, focusing on metrics such as reach, engagement, impressions, and conversions.
• Identify key insights, trends, and patterns from social media analysis to guide content strategy and campaign optimization.
• Implement SEO strategies to improve content visibility and drive organic traffic to the platform.
• Conduct keyword research, on-page optimization, and technical SEO audits to enhance discoverability of the company’s digital assets.
• Collaborate with social media, content, and communication teams to align SEO and social media strategies for a cohesive approach.
• Develop and execute social media campaigns that leverage SEO best practices to maximize reach, engagement, and conversions.
• Stay updated with the latest social media and SEO trends, algorithms, and best practices, adjusting strategies accordingly.
• Provide data-driven insights and recommendations to the management team to assist decision-making and drive the company’s digital marketing initiatives.
• Measure and report on the performance of social media and SEO efforts, identifying areas for improvement and refining strategies.

Requirements:

• Strong understanding of social media platforms (Facebook, Twitter, Instagram, YouTube, LinkedIn) and their specific algorithms and best practices.
• Proficiency with social media analytics tools like Google Analytics, Facebook Insights, and Twitter Analytics to extract, analyze, and interpret data.
• Expertise in SEO techniques, including keyword research, on-page optimization, content development, and technical SEO.
• Ability to translate data into actionable insights and develop data-driven strategies for social media and digital performance.
• Excellent written and verbal communication skills to present findings, proposals, and reports to cross-functional teams.
• Adaptability and proactive approach to staying up-to-date with the ever-evolving social media and SEO landscape.
• Collaborative mindset and ability to work effectively with social media, content, and marketing teams.
• Strong project management skills and ability to multitask and meet deadlines.

Work Type: Full-time
Location: Remote
Salary: From ₹30,000 per month
Benefits:

• Flexible schedule
• Health insurance

Schedule:

• Day shift